![]() Pro Tip: Already have an online store and want to add poster categories to your product lists? Think about living room designs for your home stores, minimalist designs for bedroom decor brands, quotes for home offices, and more. Looking for a representation of a passion such as music, art, or beliefs.Moving into a new apartment, house, dorm room, etc.Decorating rental apartments, studios, fitness centers, shops, or other business location.Making a living room, bedroom, bathroom, or kitchen space feel the way they want.Here are some reasons shoppers are buying posters, to get your research started: And to know where they will be hanging your posters, you need to consider why they will be hanging them. Therefore, knowing where your audience is hanging these posters will also help you define your niche and marketing strategy. You (hopefully) wouldn’t be investing in categories and marketing messaging about the perfect gallery wall art for student dorms. Let’s say you have a vintage poster themed store and your market is middle-class people aged 30-45. Research Why Your Shoppers Would Buy Wall Decor and Poster PrintsĪnother important bit of investigating you will need to do to ensure you have laid a strong foundation for success is to ascertain where your audience wants posters for. Sites like Creative Market and Fiverr will help you find designs and designers to get your creative ideas on paper – no pun intended! Visit our eCommerce Entrepreneur’s Guide to Finding Freelancers post for more ways to find design partners. By offering limited prints, custom posters, or collaborating with artists, you can ensure you are offering a unique product that sets you apart from the competition. You also don’t need to be a creative to get original designs onto your poster store. This million-dollar brand partner with creatives from around the world and offers a host of in-house framing options for shoppers to choose from. Have a look at Poster Store, an online poster store generating over $1.8 million in revenue a year. If you’re not an artist or creator, that doesn’t mean that building a successful poster brand with original art, quotes, or prints isn’t possible. You will want to start with your original artwork and designs. If you’re a creative such as an artist, designer, or photographer who is building an eCommerce store, then this is a no-brainer. This has become a popular poster theme and can be adjusted for a variety of niches, audiences, and locations. Typography Posters: As the name suggests, typography designs are all about texts and fonts. Here are just a few of the minimalist collections successful online poster store Fine Art America offers buyers.Ģ. There are a lot of fine print options here, depending on your market. In terms of posters, this means simple graphics, art, text, or colors. #Big huge motivational poster maker fullMinimalist Posters: Minimalist design is all about keeping things simple and leaving the feature element at the forefront, so it gets the viewer’s full attention. Here are some of the most popular themes trending right now.ġ. Research Poster ThemesĪs you may have seen by researching your market and competitors, there are plenty of poster themes that you can explore for your online poster business. The niche you choose and the audience you target will point you in the direction of what types of poster themes you should include in your store. Drill down your shortlist and work out your potential margins to assess financial potential.Research industry trends and analyze your competitors.Think about how your poster products can add value and assess how much potential interest there is for what you want to sell.Look at your current audience and identify new segments you can target.To do this, you will need to follow these steps: What niche do you want to sell in or expand to ? Whether you’re starting an online poster store from scratch or want to take your eCommerce poster brand to the next revenue level, your market research should always go back to your niche. Here are a few things to jump-start this market research. Where does your target audience want to put these posters?Īnswering all these questions will help you lay a solid foundation and grow your online business selling posters into a converting machine.What types of products can you include to boost sales?.Should you be selling your own artwork or partnering up with designers?.What niches do you want to expand into?.Whether you’re a new eCommerce entrepreneur or an established store selling posters, constantly reviewing market research is the key to growing business success. Step 1: Start With a Strong Foundation Based on Market Research Ready to build your successful eCommerce poster brand?īuilding a 7-figure Business Selling Posters Online in 6 Steps ![]()
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